{"id":4453,"date":"2022-06-28T09:33:16","date_gmt":"2022-06-28T05:33:16","guid":{"rendered":"https:\/\/finance-group.az\/?p=4453"},"modified":"2022-06-28T09:37:16","modified_gmt":"2022-06-28T05:37:16","slug":"fransiza","status":"publish","type":"post","link":"https:\/\/finance-group.az\/en\/fransiza\/","title":{"rendered":"(Az\u0259rbaycanca) Fran\u015fiza"},"content":{"rendered":"

Sorry, this entry is only available in Az\u0259rbaycanca<\/a> and \u0420\u0443\u0441\u0441\u043a\u0438\u0439<\/a>. For the sake of viewer convenience, the content is shown below in this site default language. You may click one of the links to switch the site language to another available language.<\/p>

\"\"<\/p>\n

Brendin s\u0131f\u0131rdan inki\u015faf\u0131, prosesl\u0259rin asan qurulmas\u0131 \u00fc\u00e7\u00fcn Fran\u015fiza \u00fczr\u0259 biznes yaratmaq m\u00fcmk\u00fcnd\u00fcr.<\/h1>\n

Fran\u015fiza – ba\u015fqa bir markan\u0131n ad\u0131ndan biznes aparmaq v\u0259 onun t\u0259kmill\u0259\u015fdirm\u0259l\u0259rind\u0259n istifad\u0259 etm\u0259k \u00fc\u00e7\u00fcn icaz\u0259: ad, dizayn, istehsal texnologiyas\u0131, korporativ standartlar, patent h\u00fcquqlar\u0131 v\u0259 ixtiralard\u0131r.<\/h2>\n

Bu o dem\u0259kdir ki, m\u00fc\u0259yy\u0259n m\u00fcdd\u0259t \u0259rzind\u0259 biznes qurmu\u015f d\u00fcnya \u015f\u00f6hr\u0259tli \u015firk\u0259t, ticar\u0259t markas\u0131 ad\u0131ndan biznes aparmaq h\u00fcququ verir. Fran\u015fiza sat\u0131c\u0131s\u0131na “fran\u00e7ayzer”, al\u0131c\u0131ya is\u0259 “fran\u00e7ayzi” deyilir.<\/p>\n

Fran\u00e7ayzi fran\u015fiza \u0259ld\u0259 ed\u0259rk\u0259n v\u0259 i\u015fl\u0259d\u0259rk\u0259n, markaya lisenziya \u00fc\u00e7\u00fcn \u00f6d\u0259ni\u015f edir, i\u015f\u0259 ba\u015flad\u0131qdan sonra is\u0259 royalti \u2014 ayl\u0131q sabit \u00f6d\u0259ni\u015f v\u0259 ya d\u00f6vriyy\u0259d\u0259n faiz \u00f6d\u0259yir.<\/p>\n

Fran\u015fizan\u0131n mahiyy\u0259ti odur ki, sahibkar m\u00fc\u0259yy\u0259n resurslar \u0259ld\u0259 edir, brendin qaydalar\u0131na tabe olur, lakin i\u015fin b\u00f6y\u00fck hiss\u0259sini m\u00fcst\u0259qil h\u0259yata ke\u00e7irir.<\/p>\n

Fran\u015fizan\u0131n h\u0259m \u00fcst\u00fcnl\u00fckl\u0259ri, h\u0259m d\u0259 m\u0259nfi c\u0259h\u0259tl\u0259ri var.<\/h3>\n

Fran\u015fiza s\u0259hv etm\u0259m\u0259y\u0259 k\u00f6m\u0259k edir. O, bir \u00e7ox sad\u0259, lakin x\u00fcsusi m\u0259s\u0259l\u0259l\u0259ri aradan qald\u0131r\u0131r: hans\u0131 vergi rejimi se\u00e7m\u0259k, harada bina kiray\u0259 g\u00f6t\u00fcrm\u0259k, \u015firk\u0259t daxilind\u0259 u\u00e7otun apar\u0131lmas\u0131, hans\u0131 t\u0259chizat\u00e7\u0131lara etibar etm\u0259k olar v\u0259 sair\u0259 suallar\u0131 aradan qald\u0131r\u0131r.<\/p>\n

Orta hesabla, fran\u00e7ayzi avadanl\u0131q v\u0259 dig\u0259r m\u0259cburi x\u0259rcl\u0259rd\u0259 20% q\u0259na\u0259t edir. Yaln\u0131z do\u011fru v\u0259 daha ucuz sat\u0131n alma t\u0259\u015fkil edir, m\u00fcvafiq personal\u0131 i\u015f\u0259 g\u00f6t\u00fcrm\u0259 t\u00f6vsiy\u0259 edir, daha az x\u0259rcl\u0259rl\u0259 m\u00fc\u015ft\u0259ril\u0259r c\u0259lb etm\u0259y\u0259 imkan verir.<\/p>\n

\u0130a\u015f\u0259 sah\u0259sind\u0259 Brend \u00e7ox vacibdir. O, ziyar\u0259t\u00e7il\u0259ri c\u0259lb ed\u0259r\u0259k m\u00fc\u0259yy\u0259n keyfiyy\u0259tin t\u0259minat\u00e7\u0131s\u0131 kimi \u00e7\u0131x\u0131\u015f edir.<\/p>\n

Royalti – \u00f6z biznesini a\u00e7ark\u0259n yaranmayan x\u0259rcl\u0259rdir. Art\u0131q fran\u015fizan\u0131n se\u00e7imi m\u0259rh\u0259l\u0259sind\u0259 anlamaq laz\u0131md\u0131r ki, brend bu pulu n\u0259y\u0259 g\u00f6r\u0259 al\u0131r v\u0259 o siz\u0259 hans\u0131 d\u0259st\u0259yi ver\u0259c\u0259k.<\/p>","protected":false},"excerpt":{"rendered":"

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