{"id":4955,"date":"2024-07-09T10:00:27","date_gmt":"2024-07-09T06:00:27","guid":{"rendered":"https:\/\/finance-group.az\/?p=4955"},"modified":"2024-07-09T08:27:45","modified_gmt":"2024-07-09T04:27:45","slug":"niy-biznes-ucun-crm-sistem-vacibdir","status":"publish","type":"post","link":"https:\/\/finance-group.az\/en\/niy-biznes-ucun-crm-sistem-vacibdir\/","title":{"rendered":"(Az\u0259rbaycanca) Niy\u0259 biznes \u00fc\u00e7\u00fcn CRM sistem vacibdir"},"content":{"rendered":"

Sorry, this entry is only available in Az\u0259rbaycanca<\/a> and \u0420\u0443\u0441\u0441\u043a\u0438\u0439<\/a>. For the sake of viewer convenience, the content is shown below in this site default language. You may click one of the links to switch the site language to another available language.<\/p>

<\/p>\n

\"\"M\u00fcasir iqtisadiyyat r\u0259qab\u0259t reall\u0131qlar\u0131nda biznes\u0259 x\u00fcsusi yana\u015fma t\u0259l\u0259b edir.<\/h1>\n

M\u00fc\u015ft\u0259ri loyall\u0131\u011f\u0131n\u0131 qazanmaq h\u0259r bir \u015firk\u0259tin \u0259sas v\u0259zif\u0259l\u0259rind\u0259ndir. K\u00fctl\u0259vi promo kampaniyalar v\u0259 reklam art\u0131q m\u00fc\u015ft\u0259ri \u00fc\u00e7\u00fcn kifay\u0259t q\u0259d\u0259r d\u0259lil deyil.\u00a0<\/span><\/h2>\n

M\u00fc\u015ft\u0259riy\u0259 f\u0259rdi yana\u015fma, \u015firk\u0259tin ona g\u00f6st\u0259rdiyi h\u00f6rm\u0259t laz\u0131md\u0131r. Al\u0131c\u0131 diqq\u0259t hiss etm\u0259k ist\u0259yir v\u0259 onun ist\u0259kl\u0259ri \u015firk\u0259tl\u0259r \u00fc\u00e7\u00fcn vacib amil\u0259 \u00e7evrilir.<\/h3>\n

M\u00fc\u0259ssis\u0259l\u0259r m\u00fc\u015ft\u0259ri m\u00fcnasib\u0259tl\u0259ri haqq\u0131nda m\u0259lumat toplay\u0131r v\u0259 bunun \u0259sas\u0131nda al\u0131c\u0131 il\u0259 f\u0259rdi dialoq qura bil\u0259r.<\/p>\n

Sistem m\u0259lumatlar\u0131 olmadan u\u011furlu bir loyall\u0131q proqram\u0131 qurmaq m\u00fcmk\u00fcn deyil. Ona t\u0259hlil v\u0259 i\u015f prosesl\u0259rini yax\u015f\u0131la\u015fd\u0131rmaq \u00fc\u00e7\u00fcn istifad\u0259 edil\u0259 bil\u0259n m\u00fc\u015ft\u0259ri m\u0259lumatlar\u0131n\u0131n toplanmas\u0131 daxildir. Bu m\u0259qs\u0259dl\u0259 \u015firk\u0259tl\u0259r biznes \u00fc\u00e7\u00fcn CRM sisteml\u0259ri t\u0259tbiq edirl\u0259r.\u00a0<\/span><\/p>\n

CRM sistemi \u0259trafl\u0131 m\u00fc\u015ft\u0259ri profilini toplayan proqramd\u0131r. Ona m\u00fc\u015ft\u0259rinin cinsi, ya\u015f\u0131, al\u0131\u015f tarix\u00e7\u0259si v\u0259 marka il\u0259 qar\u015f\u0131l\u0131ql\u0131 \u0259laq\u0259si daxildir. Sistem \u015firk\u0259t v\u0259 m\u00fc\u015ft\u0259ril\u0259r aras\u0131ndak\u0131 m\u00fcnasib\u0259tl\u0259rin b\u00fct\u00fcn tarixini toplay\u0131r.\u00a0<\/span><\/p>\n

Ad\u0259t\u0259n, ki\u00e7ik ma\u011fazalar \u00fc\u00e7\u00fcn v\u0259 ya m\u0259s\u0259l\u0259n, ayaqqab\u0131 t\u0259miri xidm\u0259ti \u00fc\u00e7\u00fcn pulsuz CRM sistemi \u2013 d\u0259ft\u0259r, \u0259n yax\u015f\u0131 halda Excel c\u0259dv\u0259lidir. Bu al\u0259tl\u0259r \u0259sas m\u0259lumatlar\u0131 saxlay\u0131r: m\u00fc\u015ft\u0259ril\u0259rin telefon n\u00f6mr\u0259l\u0259ri. Ki\u00e7ik \u015firk\u0259tl\u0259r nadir hallarda bu m\u0259lumatlar\u0131 istifad\u0259 v\u0259 t\u0259hlil edirl\u0259r. M\u00fc\u015ft\u0259ri il\u0259 \u00fcnsiyy\u0259t endirim siyah\u0131s\u0131 yaratmaq v\u0259 kampaniyalar bar\u0259d\u0259 SMS bildiri\u015fl\u0259ri g\u00f6nd\u0259rm\u0259kl\u0259 m\u0259hdudla\u015f\u0131r.\u00a0<\/span><\/p>\n

Orta v\u0259 b\u00f6y\u00fck \u015firk\u0259tl\u0259r m\u00fc\u015ft\u0259ril\u0259r haqq\u0131nda daha \u00e7ox m\u0259lumat toplay\u0131rlar \u2015 ad, cinsiyy\u0259t, ya\u015f, ail\u0259 v\u0259ziyy\u0259ti, pe\u015f\u0259, hobbi. Bu m\u0259lumat h\u0259r bir al\u0131c\u0131 \u00fc\u00e7\u00fcn f\u0259rdi t\u0259klif yaratma\u011fa k\u00f6m\u0259k edir. CRM sistemi bu m\u0259lumatlar\u0131n rahat saxlanmas\u0131n\u0131 t\u0259\u015fkil edir, analitikan\u0131 v\u0259 m\u00fc\u015ft\u0259ril\u0259rl\u0259 \u00fcnsiyy\u0259t strategiyas\u0131n\u0131n formala\u015fmas\u0131n\u0131 asanla\u015fd\u0131r\u0131r.<\/p>\n

M\u00fcasir CRM sistemi m\u00fc\u015ft\u0259ri il\u0259 \u00fcnsiyy\u0259t strategiyas\u0131n\u0131 t\u0259hlil etm\u0259k v\u0259 qurmaq \u00fc\u00e7\u00fcn b\u00f6y\u00fck material t\u0259min ed\u0259n m\u0259lumat bazas\u0131n\u0131 saxlay\u0131r.\u00a0<\/span><\/p>\n

Bu g\u00fcn CRM sistemi g\u00f6z\u0259llik salonundan tutmu\u015f b\u00f6y\u00fck bir beyn\u0259lxalq korporasiyaya q\u0259d\u0259r h\u0259r bir biznes \u00fc\u00e7\u00fcn laz\u0131md\u0131r. Bu vasit\u0259 yeni al\u0131c\u0131lar\u0131 c\u0259lb etm\u0259y\u0259 v\u0259 m\u00fc\u015ft\u0259ril\u0259ri saxlama\u011fa k\u00f6m\u0259k edir. H\u0259tta ki\u00e7ik biznes bu g\u00fcn ka\u011f\u0131z \u00fcz\u0259rind\u0259 daimi al\u0131c\u0131lar siyah\u0131s\u0131ndan \u0259n sad\u0259 m\u0259lumat bazas\u0131na ke\u00e7ir.<\/p>","protected":false},"excerpt":{"rendered":"

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