{"id":5064,"date":"2024-11-19T09:00:30","date_gmt":"2024-11-19T05:00:30","guid":{"rendered":"https:\/\/finance-group.az\/?p=5064"},"modified":"2024-11-17T13:33:53","modified_gmt":"2024-11-17T09:33:53","slug":"russkij-kak-sostavit-biznes-plan-4-ya-chast","status":"publish","type":"post","link":"https:\/\/finance-group.az\/en\/russkij-kak-sostavit-biznes-plan-4-ya-chast\/","title":{"rendered":"(Az\u0259rbaycanca) Biznes-plan nec\u0259 qurulur: 4-c\u00fc hiss\u0259"},"content":{"rendered":"

Sorry, this entry is only available in Az\u0259rbaycanca<\/a> and \u0420\u0443\u0441\u0441\u043a\u0438\u0439<\/a>. For the sake of viewer convenience, the content is shown below in this site default language. You may click one of the links to switch the site language to another available language.<\/p>

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Biznes plan\u0131n\u0131n vacib hiss\u0259si \u2013 marketinq strategiyas\u0131d\u0131r.\u00a0<\/span><\/h1>\n

Marketinq m\u00fc\u015ft\u0259ril\u0259rin c\u0259lb edilm\u0259sin\u0259 cavab verir, ona g\u00f6r\u0259 marketinq m\u0259qs\u0259dl\u0259rini biznesin t\u0259yinat\u0131ndan ba\u015flayaraq t\u0259yin etm\u0259k laz\u0131md\u0131r.\u00a0<\/span><\/h2>\n

M\u0259s\u0259l\u0259n, m\u0259qs\u0259d m\u0259nf\u0259\u0259ti 20% art\u0131rmaqd\u0131r. Marketinqin bu i\u015fd\u0259 nec\u0259 k\u00f6m\u0259k ed\u0259 bil\u0259c\u0259yini anlamaq laz\u0131md\u0131r.<\/h3>\n

Ona g\u00f6r\u0259 d\u0259, bu b\u00f6lm\u0259d\u0259 h\u0259d\u0259f auditoriyan\u0131n q\u0131sa t\u0259svirini, h\u0259d\u0259f auditoriyan\u0131n \u00f6d\u0259m\u0259 qabiliyy\u0259tinin qiym\u0259tl\u0259ndirilm\u0259sini, m\u0259hsulun r\u0259qab\u0259t \u00fcst\u00fcnl\u00fckl\u0259rini, Qiym\u0259t strategiyas\u0131n\u0131 v\u0259 Reklam taktikas\u0131n\u0131 t\u0259yin etm\u0259lisiniz.<\/p>\n

M\u0259hsulun r\u0259qab\u0259t \u00fcst\u00fcnl\u00fckl\u0259ri m\u00fc\u015ft\u0259rinin n\u00f6qteyi-n\u0259z\u0259rini v\u0259 h\u0259d\u0259f auditoriya haqq\u0131nda toplanm\u0131\u015f m\u0259lumatlara \u0259sas\u0259n qiym\u0259t strategiyas\u0131n\u0131 qiym\u0259tl\u0259ndirm\u0259k laz\u0131md\u0131r.\u00a0<\/span><\/p>\n

M\u0259hsul \u00fc\u00e7\u00fcn uy\u011fun olan reklam kanallar\u0131ndan istifad\u0259 etm\u0259k m\u0259sl\u0259h\u0259tdir.<\/p>\n

Sonra, h\u0259r\u0259k\u0259tl\u0259ri planla\u015fd\u0131rmal\u0131 v\u0259 x\u0259rc madd\u0259sini i\u015f plan\u0131n\u0131n b\u00fcdc\u0259sin\u0259 daxil etm\u0259lisiniz.\u00a0<\/span><\/p>\n

Sat\u0131\u015f strategiyas\u0131 r\u0259q\u0259ml\u0259r\u0259 v\u0259 bazardak\u0131 real v\u0259ziyy\u0259t\u0259 \u0259saslanmal\u0131d\u0131r. Sat\u0131\u015f\u0131n artmas\u0131 f\u0259aliyy\u0259t sah\u0259sinin orta g\u00f6st\u0259ricisin\u0259 uy\u011fun olmal\u0131d\u0131r. Ona g\u00f6r\u0259 d\u0259 bu g\u00f6st\u0259ricini t\u0259hlil v\u0259 t\u0259yin etm\u0259k laz\u0131md\u0131r. Sat\u0131\u015flar\u0131 orta g\u00f6st\u0259ricid\u0259n \u00e7ox art\u0131rmaq m\u00fcmk\u00fcn olmayacaq.<\/p>\n

Seqmentd\u0259ki al\u0131c\u0131lar\u0131n\u0131n say\u0131n\u0131, ayl\u0131q birba\u015fa sat\u0131\u015f x\u0259rcl\u0259rini, h\u0259r m\u0259hsul x\u0259ttinin g\u0259lirini v\u0259 sat\u0131\u015f taktikas\u0131n\u0131 t\u0259yin etm\u0259k laz\u0131md\u0131r.<\/p>\n

Seqmentd\u0259ki al\u0131c\u0131lar\u0131n say\u0131 h\u0259qiqi sat\u0131\u015f maksimumunu anlama\u011fa k\u00f6m\u0259k edir. Sat\u0131\u015f taktikas\u0131 m\u00fcvafiq olaraq sat\u0131\u015f tunelin\u0259 uy\u011fun edilm\u0259lidir, y\u0259ni m\u00fc\u015ft\u0259rinin m\u0259hsula olan mara\u011f\u0131ndan ba\u015flayaraq onun \u0259ld\u0259 etm\u0259sin\u0259 q\u0259d\u0259r yolu.<\/p>\n

Marketinq strategiyas\u0131nda oldu\u011fu kimi, konkret t\u0259dbirl\u0259r planla\u015fd\u0131r\u0131lmal\u0131 v\u0259 b\u00fcdc\u0259y\u0259 laz\u0131mi x\u0259rcl\u0259r qoyulmal\u0131d\u0131r.<\/p>\n

Bu b\u00f6lm\u0259l\u0259r \u015firk\u0259tin g\u0259l\u0259c\u0259k strategiyas\u0131n\u0131 planla\u015fd\u0131rma\u011fa v\u0259 m\u00fc\u0259yy\u0259nl\u0259\u015fdirm\u0259y\u0259 k\u00f6m\u0259k ed\u0259c\u0259kdir.<\/p>\n

Davam\u0131 izl\u0259yir\u2026<\/p>","protected":false},"excerpt":{"rendered":"

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